---
title: Content Marketing Examples of 2011
description: Check out CMI contributors' favorite Content Marketing Examples from 2011!
---

[Content Talks Business Blog | Stand Out With Content ](https://www.simplemarketingnow.com/content-talks-business-blog)

# [Content Marketing Examples of 2011](https://www.simplemarketingnow.com/content-talks-business-blog/bid/111730/content-marketing-examples-of-2011)

 Written by [Christine B. Whittemore](https://www.simplemarketingnow.com/content-talks-business-blog/author/christine-b-whittemore) | December 20, 2011

The **Content Marketing Institute** has been sharing wisdom from its contributors in a wonderful series of crowd-sourced posts about content marketing. Have you had a chance to read them?

This one - [Must-See Content Marketing Examples from 2011](http://www.contentmarketinginstitute.com/2011/12/content-marketing-examples-2011/) - is a goldmine! It details favorite content marketing examples from:

[Joe Chernov](https://twitter.com/#!/jchernov) - Hunch.com's series of mini-graphics

[Darryl Praill](https://twitter.com/#!/ohpinion8ted) - Protus

[Clare McDermott](http://twitter.com/#!/soloportfolio) - Whole Foods

[Russ Henneberry](http://twitter.com/russhenneberry) - Urban Martial Arts blog and Arch City Homes

[Amanda Maksymiw](http://twitter.com/#!/amandamaks) - AtTask

[Ahava Leibtag](http://twitter.com/ahaval) - Amazon Kindle Fire introduction

[Jason Falls](https://twitter.com/#!/JasonFalls) - University of Louisville Hospital

[Doug Kessler](http://twitter.com/dougkessler) - GE Show

[Scott Aughtmon](https://twitter.com/#!/rampbusinesses) - American Pickers

[Joe Pulizzi](http://twitter.com/juntajoe) - Openview Labs, LEGO

[Anna Ritchie](https://twitter.com/#!/apritchie) - the Social Network Decision Tree

[Arnie Kuenn](https://twitter.com/#!/ArnieK) - Orabrush

[Sarah Mitchell ](http://twitter.com/globalcopywrite)- the Australian Mines and Metals Association

[Nenad Senic](https://twitter.com/#!/NenadSenic) - Financial Advice by NLB, the biggest Slovenian bank

[Toby Murdock](http://twitter.com/#!/tobymurdock) - fashion and beauty sector examples

[Gilad de Vries](https://twitter.com/#!/giladdevries) - examples from GE, Unilever, P&G, Liberty Mutual and General Mills

[Tracy Gold](https://twitter.com/#!/tracycgold) - Nightmares Fear Factory [a haunted house!]

[Jon Thomas](https://twitter.com/#!/Story_Jon) - Endless Vacation

[James Gross](https://twitter.com/#!/James_Gross) - Redbull's Art of the Flight

Here is the Content Marketing Example I shared:

*I particularly love data that tells a story. FastCompany does a beautiful job via its “Infographic of the Day” showcasing data while telling a story. Here’s a recent example that features interactive maps created by Trulia and featured on the[Trulia blog](http://insights.truliablog.com/vis/gender/). [Trulia, by the way, is another example of a company that has radically reinvented a category - real estate - by making data meaningful for home buyers through content.]  From FastCoDesign: [Infographic Of The Day: How Men And Women Differ When Making Big Sales](http://www.fastcodesign.com/1665279/infographic-of-the-day-how-men-and-women-differ-when-selling-houses) [i.e., real estate]. Note how the FastCompany article provides context and meaning so the reader can’t help but want to explore the interactive charts… and share it with others. Do  you think the data reflects how you buy real estate? *

- [CB Whittemore](http://www.contentmarketinginstitute.com/author/cb-whittemore/) (@cbwhittemore)

What is your favorite Content Marketing Example of 2011? What do you think of the examples captured in CMI's blog article?

[View full post](https://www.simplemarketingnow.com/content-talks-business-blog/bid/111730/content-marketing-examples-of-2011)

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