This year's theme - Still Climbing Out - seemed particularly relevant when I read through NY Library To Adopt Ad-Supported Toilet Paper and came across the last paragraph:
"Lettieri was surprised to see articles on her toilet paper selection, of all things, spread across the news media: they have appeared as far afield as NPR and New Delhi television. “We did a magnificent renovation here, and we do all these programs, and we get all this publicity because of toilet paper,” ..."