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Articles about the customer experience online and in-store

Articles About the Online & In-Store Customer Experience

By Christine B. Whittemore

Christine B. Whittemore has written about the in-store and online customer experience for several industry publications.

In the flooring industry, she was a columnist for Floor Covering Weekly, a Hearst Publication and a premier flooring industry trade publication, from early 2006 until mid-2012. The name of her column was "Flooring the Consumer".

She contributes to Floor Trends, Floor Covering News, to MarketingProfs and the Content Marketing Institute

How Christine B. Whittemore Became a Floor Covering Weekly Columnist

It began when Kim Gavin, Executive Editor, interviewed Christine in 2005 about marketing to women and the retail experience, two topics at the heart of Flooring The Consumer, her personal business blog.

Part of that interview was published on 6/20/2005 in the 6/20-6/27/2005 issue of Floor Covering Weekly Online Floor Covering Weeklyin an article titled "Christine Whittemore on Marketing to Women" by Kimberly Gavin (see Marketing To Women).

The next part appeared in the 10/3-10/2005 print version of FCW in an article titled Marketing To Women - It's a Business Thing!

2006 Customer Experience Articles by Christine B. Whittemore


2007 Customer Experience Articles by Christine B. Whittemore


2008 Customer Experience Articles by Christine B. Whittemore


2009 Customer Experience Articles by Christine B. Whittemore

2010 Customer Experience Articles by Christine B. Whittemore


2011 Customer Experience Articles by Christine B. Whittemore


2012 Customer Experience Articles by Christine B. Whittemore


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