Thank You for Downloading Resources from the NTCA Five Star Contractor Conference at Crossville!
Dear NTCA Five Star Contractor Conference Attendee,
Thanks again for participating in my session “Marketing of Tile Installations: Effective Promotion in Today's Market". Here are resources and references to supplement the session.
- A reference from which I pulled several of the 'practical marketing tips': Ten Tips for Improving Your Digital Visibility and the related presentation I shared during Coverings at Coverings Central.
- Articles relating to the Buying Cycle: Website Content and Your Buyer's Purchase Process, Personas: Developing Personas for Content Marketing, and Keywords: Getting Found Online: Keywords.
- If you are considering a blog, check out the Social Flooring Index Blog which reviews tile, stone and flooring blogs for ideas on how to embrace blogs and social media for your business.
Several free online resources:
- Google's Search Engine Optimization Starter Guide
- SpyFu
- Google Adwords Keyword Search Tool
- SEOquake plugin
- Floor Covering News Social Media Guide for Business 2011
I'd love to hear how you use these resources to market your business. Be sure to let me know, too, if you have questions.
Best,
Christine B. Whittemore
Chief Simplifier - Simple Marketing Now - CBWhittemore@SimpleMarketingNow.com