Thanks for Downloading the Resources from Marketing & Selling to Flooring and Stone Power Consumers [aka Women!]

Dear Surfaces Seminar Attendee,

Thanks again for attending the Surfaces 2012 Seminar Marketing & Selling to Flooring/Stone Power Consumers [aka Women!].

Here are the links I promised you for resources and references from the session.

A reference summarizing the steps we reviewed: 10 Tips for Marketing & Selling to Women
Retail Experience Issues and Paco Underhill
Although I didn't play the video, you may find Social Media Revolution 3 - 4:15 minutes worth watching.
To learn more about ZMOT [and download the eBook] read Inbound Marketing and ZMOT: Perfect Together?

Advice about Customer Feedback

Great References on Marketing, Selling and Communicating with Women:

Paco Underhill, Why We Buy: The Science of Shopping
Deborah Tannen, You Just Don't Understand: Men and Women in Conversation
Marta Barletta, Marketing to Women: How to Understand, Reach, and Increase Your Share of the World's Largest Market Segment

I'd love to hear how you use these resources to enhance how you market and sell to your power consumers. Be sure to let me know, too, if you have questions.

Best,

Christine B. Whittemore

Chief Simplifier - Simple Marketing Now - CBWhittemore@SimpleMarketingNow.com

Thanks for Downloading the Resources from Marketing & Selling to Flooring and Stone Power Consumers [aka Women!]

Thanks again for attending the session!