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The Social Flooring Blog

Monitoring the Social State of Home, Tile & Design

BuildDirect Uses Google Analytics To Get Found Online

Posted by Christine B. Whittemore on Wed, Aug 08, 2012

This is a 2 minute read.
Kudos to my friends at BuildDirect! They are featured in a Google Analytics case study for using Google Analytics to get found online and increase sales! 
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Topics: case studies, Get Found, Digital Marketing

Marketing With Pinterest: Flooring Eye Candy!

Posted by Christine B. Whittemore on Wed, Jul 25, 2012

This is a 3 minute read.

I really enjoy Pinterest. It's a joyous visual adventure that many flooring companies have embraced as they explore marketing with Pinterest. The visual flooring eye candy these brands have created inspires and delights. It also redefines traditional perceptions associated with flooring.

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Topics: B2B Social Media

Starnet Blog: Social Flooring Index Review

Posted by Christine B. Whittemore on Wed, Jun 13, 2012

This is a 2 minute read.

The last Social Flooring Index Blog Review explored the RD Weis Working Green Blog. This review examines the Starnet Blog - which seems appropriate given that RD Weis is a member of Starnet.

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Topics: flooring blogs, blog review

Tile Industry at Coverings 2012 via Tweetup, Twitter Chat, Trends

Posted by Christine B. Whittemore on Thu, Apr 26, 2012

This is a 3 minute read.

As you [may] know, the purpose of the Social Flooring Index Blog is to monitor the social state of the flooring industry. What's fascinating is experiencing firsthand how different segments within the flooring industry have embraced social media, Twitter and the resulting relationship building. Based on Coverings 2012, the Tile Industry remains at the forefront.

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Topics: tile industry, Twitter, B2B Social Media

RD Weis Working Green Blog: Social Flooring Index Review

Posted by Christine B. Whittemore on Wed, Apr 11, 2012

This is a 2 minute read.
Given that the last Social Flooring Blog Review examined the USGBC Blog, it seems fitting to turn to  RD Weis Companies' Working Green Blog.
 
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Topics: flooring blogs, blog review

Educating the Flooring, Stone and Tile Industry: Surfaces 2013

Posted by Christine B. Whittemore on Wed, Apr 04, 2012

This is a 4 minute read.

Have you ever wondered what goes into developing the Education Program for Surfaces, the leading floor covering industry event, and StonExpo, the largest natural stone trade event in North America? 

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Topics: Floor Covering marketing

USGBC Blog: Social Flooring Index Review

Posted by Christine B. Whittemore on Wed, Mar 21, 2012

This is a 2 minute read.

In this Social Flooring Index blog review post, I introduce you to the official blog of the U.S. Green Building Council.

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Topics: B2B Social Media, blog review

P.A.T.T.I. Blog: Social Flooring Index Blog Review

Posted by Christine B. Whittemore on Wed, Mar 14, 2012

This is a 2 minute read.
With Coverings 2012 just around the corner, it seems timely to introduce you to the P.A.T.T.I Blog for this Social Flooring Index Blog Review.
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Topics: flooring blogs, blog review

Bentley Prince Street Blog: Social Flooring Index Review

Posted by Christine B. Whittemore on Wed, Mar 07, 2012

This is a 3 minute read.

In this Social Flooring Index blog review, I'd like to introduce you to Bentley Prince Street's blog, the Designing for life Blog.

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Topics: Blogging, B2B Social Media, blog review

Coverings 2012 and Social Media Marketing via Coverings Central

Posted by Christine B. Whittemore on Wed, Feb 29, 2012

This is a 2 minute read.

Coverings 2012 takes place April 17 through 20 in Orlando, Florida, and will embrace social media marketing in a major way via Coverings Central, a 1500 square foot area located at Booth #3728.

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Topics: Floor Covering marketing, B2B Social Media