What digital marketing tool do you use to manage your social media interactions? I use Hootsuite Pro.
I'm a long time user of Hootsuite and can no longer imagine life without it or the Owls.
What I love most about Hootsuite is the ability to easily manage multiple accounts and profiles [Twitter, Facebook, LinkedIn, etc.] while also having a multitude of search filters. That plus analytics and a fabulous scheduler...
Can you tell I'm a fan?
Background about Hootsuite, the social media dashboard for business
For those of you wondering what all of the hoopla is about, here's some background information about HootSuite.
Hootsuite is known as a social media management system for businesses and organizations. It's a terrific collaboration tool for executing campaigns across multiple social networks from one secure, web-based dashboard. Key social network integrations include Facebook, Twitter, LinkedIn, and Google+, plus a suite of social content apps for YouTube, Flickr, Instagram, Yammer, Tumblr and more.
Earlier this year HootSuite hit 4 million users, including 79 of the Fortune 100 companies. Along with HootSuite’s web platform, 20% of users access the dashboard through their mobiles including iPhone, Android, Blackberry and iPad. HootSuite also offers localized versions of their dashboard in six languages - English, French, Italian, Japanese, Spanish and Portuguese.
Digital Marketing Benefits to Hootsuite Pro
HootSuite Pro allows businesses to:
Engage: Optimize audience engagement through easy to create search streams. The scheduler is fantastic and the ability to monitor all social network profiles from one customizable web and mobile dashboard definitely simplifies life.
Collaborate: Invite clients and colleagues to participate in social media management. Colloboration tools mean that messages can be assigned to others for follow up and search streams shared, helping improve overall efficiency.
Analyze: Measure your efforts using over 40 social analytics modules to build and share custom reports. Or select from pre-made templates for quick and easy reporting.
Securely: Share access with team members without compromising security. Team permission levels and advanced sharing options ensure you remain in control of social profiles and accounts.
If you currently aren't using Hootsuite, I invite you to sign up for a 30-day free trial of HootSuite Pro now while you experiment with improving your social media efficiency.
Let me know if you consider it as much of a digital marketing must have as I do!